ElectricArtists was retained by The Independent Film Channel (IFC) to market two of their new shows, Samurai 7 and The Henry Rollins Show. By using banner placements, video seeding, site-specific promotions, and interviews with Henry Rollins – EA generated huge online buzz surrounding both shows which air back to back on IFC. We also worked with RooTV and iFilm to stream a promotional video highlighting the Henry Rollins show with great success as it was the number 5 most watched video on RooTV on the first day it debuted.